Term 1 必修书
Principles and Practice of Marketing 30鎊 (90% new) SOLD
Marketing Research: an applied Approach 30鎊 (95% new) SOLD
Consumer Behaviour 30鎊 (95% new) SOLD
Marketing Theory 20鎊 (90% new) SOLD
Term 2 必修书
Strategic brand management 20鎊 (90% new)
Innovation management and new product developmenet 30鎊 (95% new) SOLD
B2B Marketing: Relationships, Networks and Strategies, Oxford: Oxford University Press (全書複印本) 15鎊
Dissertation 必須书
Business Research Method 30鎊 (95% new) SOLD