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标题: 求购marketing的书 [打印本页]

作者: rickylovely 时间: 2011-12-24 16:33 标题: 求购marketing的书

本人是BAMS的，急需以下两本中的任意一本：
1.Fill, Chris (2009) Marketing Communications: Interactivity, Communities and Content, 5th Edition. London: Prentice Hall
2.Percy,L (2008) Strategic Integrated Marketing Communications: Theory and Practice, Oxford: Elsevier.

thanks

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